N. Bhaskara Rao G.N.S. RaghavanMareMagnum
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The three parts of this unusual work present a survey of the origin and growth of the mass media India, as part of the country's political economy, before and after independence. It is a critical assessment of the present media scene including the findings of the first-ever country-wide survey of the social effects of the media, specially TV, conducted by the Center for Media Studies during 1994-95; and recommended future that includes in the case of Akasvani and Doordarshan, now government owned and departmentally run, a radical restructuring and redefinition of role. About The Author:- N. Bhaskara Rao, is a well known pioneer in communication research and futuristic studies. G.S. Raghavan, is seasoned journalist who has work both in the private sector and in official media. Contents:- AS DEVELOPMENT, SO COMMUNICATION • PRESS AS TWO-FACED JANUS • FILMS THEN AND NOW • RADIO : NEGLECTED MEDIUM • TV : SIREN AMONG THE MEDIA • SURVEY FINDINGS : QUANTITATIVE ASSESSMENT • FOCUS GROUP DISCUSSIONS • COLLLOQUIA ONMEDIA MAIADIES AND REMEDIES • RETOSRATION OF VALUES • RESTRUCTURING ELECTRONIC MEDIA • CITIZEN AWARENESS AND INITIATIVE • APPENDICES • INDEX The Title 'Social Effects of Mass Media in India written/authored/edited by N. Bhaskara Rao G.N.S. Raghavan', published in the year 1996. The ISBN 9788121205214 is assigned to the Hardcover version of this title. This book has total of pp. 315 (Pages). The publisher of this title is Gyan Publishing House. This Book is in English. The subject of this book is Mass Communication / Journalism. Size of the book is 14.34 x 22.59 cms Vol:-
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Polish hardcover with dust jacket in good condition. TOM V: D only. Jacket and boards are slightly shelfworn. Page block is tanned. Text is clean and binding is tight. AE Used
Polish hardcover with dust jacket in good condition.TOM IV: D only. Jacket is shelfworn. Boards are mildly shelfworn, corners are slightly bumped. Page block is tanned and inside pages are foxed. Otherwise text is clean and binding is tight. AE Used
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Hardcover in good condition, jacket in acceptable condition, in Polish and Kashubian language. Tom I, A-G. Jacket is torn in half, with nicks and creases all over. Boards are slightly bumped in places, including corners. Rear hinge is visible. Otherwise binding is tight and text is clean. AE Used
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Polish paperback in good condition. Covers are shelfworn, corners are dog-eared. Small chip on spine head. Page block is sunned and marked. Dedication to previous owner penned on half-title page. Minor pencil marginalia in places. Otherwise text is clean and binding is tight. AE Used
