68 pages. Features: Gorgeous cover art by John Phillips shows farmers forking straw in field with mountains in background; Color ad for the Parker '51' pen inside front cover includes endorsement of Vilhjalmur Stefansson whose photo and signature appear at top; Great one-page colour Coke ad shows train dining car scene with black porter serving family; Wonderful one-page colour ad for B-A (British American Oil Company) shows thir products in use in farm applications; Lovely colour one-page ad for 1948 Ford Meteor cars; Socialism in Labor Pains - photo-illustrated article on the British scene; What Happened at Magnolia River (short story); Rev. E.S. Lautenslager opens the Pre-Marriage Clinic; Down Will Come Baby (short story); All the Doors Were Open (short story); My Brother Sir Stafford Cripps - photo-illustrated article on the U.K.'s economic czar; Nice one-page recruiting ad for the Canadian Army entitled "Step Right In" shows three soldiers in Jeep; Spalding ad features lady football player fumbling the ball beneath caption "Football Isn't For the Fair Sex!"; Wonderful vintage ad for the Thistle Comet kiddie car manufactured by Lines Bros. of Montreal; Seven-page photo-illustrated feature on Leduc, Alberta and its billion dollar oil bonanza, with photos of John Rebus, John Przystow, Mrs. K. Manchak, Bill Sycz, Brian Wallace, Don Lougheed, Joe Gleddie, Bill Flegel, C. Siferd, Campbell Aird, Guy MAdson, Carl Kosier, Charles Stelck, George MacDonald, Don Bishop, Fred Greenwood, and Bob Mathewell; Half-page colour ad for Monarch Hand Knitting Yards features lovely young lady in reddish sweater; One-page colour ad for O'Keefe's features painting "The Nurse" by Charles F. Comfort; Nice one-page colour ad for the 1949 Ford Custom features a red two-door; Attractive one-page colour ad for Waterman's Pens features university students relaxing in soda shop; Back to school fashion photos; Nice one-page ad for GE (General Electric) presents twelve of their consumer appliances; Nice one-page colour-photo ad for Singer Sewing Centers features photos in comfy family home; Cooking article entitled "Daughter Becomes Kitchen-wise"; Half-page colour ad for McClary ranges; Rare and wonderful vivid colour-photo one-page ad for Burns meat balls, bologna and hamburgers; Half-page colour ad for Canada Dry shows young ladies in soda shop; One-page colour ad for Swift's Premium Bacon; One-page colour-photo ad for Nabisco Shredded Wheat; Charming breakfast in bed colour scend in Wabasso Cottons ad inside back cover; Sensational colour GWG (Great Western Garment) ad on back cover shows father and son strutting in their new Red/Strap overalls; and more. Average wear. Unmarked. A sound copy of this wonderful vintage issue. Book
