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1436677882.Ghardcover. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book. hardcover
1933180048.Gspiral_bound. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book. unknown
113694Paris Picard 1911. LXV515 p. H.cl. 22 cm Rebound unknown
0365693472.Gpaperback. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book. paperback
1977Q-0918984009SolarVision 1977-01-01. Paperback. New. New. In shrink wrap. Looks like an interesting title! SolarVision paperback
0666359555.Ghardcover. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book. hardcover
1528016440.Gpaperback. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book. paperback
0656537507.Ghardcover. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book. hardcover
2003BN28342Deutscher Fachverlag 2003. 2003. Hardcover. 244 x 176 x 34 cm. Die Werbung ist zur Boom-Branche geworden. Nie wurden mehr TV-Spots gesendet niemals wurde mit größerem Aufwand um die Gunst der Verbraucher geworben als heute. Ein Millionengeschäft das nach mehr Professionalität verlangt. Und dennoch leistet sich die Branche eine Berufszweig dem es nach wie vor an professionellen Standards mangelt: die Werbetexter. Das Ergebnis: Gute Texter sind Mangelware und werden deshalb trotz Rezession händeringend gesucht. Das Handbuch Werbetext spannt den längst überfälligen Bogen von der strategisch-analytischen Arbeit des Texters bis hin zum späteren Kampf um das tägliche Wort. 18 renommierte Experten - hoch dekorierte Kreative und ausgezeichnete Strategen - berichten in diesem Buch von ihren Erfahrungen und geben einen guten Überblick über den Werbetext in all seinen unterschiedlichen Arten Formen und Facetten. Damit ist das Buch nicht nur eine ideale Lektüre für Einsteiger sondern liefert auch etatblierten Werbe- und Marketingfachleuten reichlich Stoff zum Nachdenken. Leicht zu lesen und anschaulich illustriert mit Praxisbeispielen ist es ein wertvoller Ratgeber und zugleich eine echte Werbung für gute Texte. Autor : Jörn Winter arbeitete viele Jahre als Creative Director bei Grey Direct und Michael Conrad & Leo Burnett ehe er 1994 mit Hothum & Winter in die Selbständigkeit startete. Darüber hinaus ist er Mitinhaber des Corporate Text Instituts das er 1998 parallel zu seiner Agenturarbeit gründete. Jörn Winter ist heute als Berater und Text-Trainer ebenso gefragt wie als Kreativer. Er ist Mitentwickler erfolgreicher Beratungsmethoden Corporate Tonalityâ DSMâ Autor vieler Fachbeiträge und Dozent der ersten Stunde an der Texterschmiede Hamburg. Werbung TV-Spots Verbraucher Werbetexter Texter strategisch-analytische Arbeit des Texters Werbe- und Marketingfachleuten Werbung für gute Texte Marketing Werbebranche Handbuch Werbetext <br/><br/>Werbung TV-Spots Verbraucher Werbetexter Texter strategisch-analytische Arbeit des Texters Werbe- und Marketingfachleuten Werbung für gute Texte Marketing Werbebranche Handbuch Werbetext Die Werbung ist zur Boom-Branche geworden. Nie wurden mehr TV-Spots gesendet niemals wurde mit größerem Aufwand um die Gunst der Verbraucher geworben als heute. Ein Millionengeschäft das nach mehr Professionalität verlangt. Und dennoch leistet sich die Branche eine Berufszweig dem es nach wie vor an professionellen Standards mangelt: die Werbetexter. Das Ergebnis: Gute Texter sind Mangelware und werden deshalb trotz Rezession händeringend gesucht. Das Handbuch Werbetext spannt den längst überfälligen Bogen von der strategisch-analytischen Arbeit des Texters bis hin zum späteren Kampf um das tägliche Wort. 18 renommierte Experten - hoch dekorierte Kreative und ausgezeichnete Strategen - berichten in diesem Buch von ihren Erfahrungen und geben einen guten Überblick über den Werbetext in all seinen unterschiedlichen Arten Formen und Facetten. Damit ist das Buch nicht nur eine ideale Lektüre für Einsteiger sondern liefert auch etatblierten Werbe- und Marketingfachleuten reichlich Stoff zum Nachdenken. Leicht zu lesen und anschaulich illustriert mit Praxisbeispielen ist es ein wertvoller Ratgeber und zugleich eine echte Werbung für gute Texte. Autor : Jörn Winter arbeitete viele Jahre als Creative Director bei Grey Direct und Michael Conrad & Leo Burnett ehe er 1994 mit Hothum & Winter in die Selbständigkeit startete. Darüber hinaus ist er Mitinhaber des Corporate Text Instituts das er 1998 parallel zu seiner Agenturarbeit gründete. Jörn Winter ist heute als Berater und Text-Trainer ebenso gefragt wie als Kreativer. Er ist Mitentwickler erfolgreicher Beratungsmethoden Corporate Tonalityâ DSMâ Autor vieler Fachbeiträge und Dozent der ersten Stunde an der Texterschmiede Hamburg. Deutscher Fachverlag hardcover
47419N.p.: Counsel Press n.y. Paperback. Small 4to. Stiff red wrappers. xii 54pp. Near fine. Rear wrappers and last leaf only mildly warped. Bright tight copy of this legal pamphlet No. 12-872 part of an age discrimination suit filed by an Illinois state's attorney who argued he was dismissed because of his age 61 to make room for a younger female attorney. Remarked one commentator "He won a major victory in the Seventh Circuit Court allowing him to go forward with a claim that his constitutional right not to be discriminated against because of his age had been violated. The state took the case on to the Supreme Court claiming that his right to sue under the Fourteenth Amendment had been displaced by the federal Age Discrimination in Employment Act. The problem in brief was that the Seventh Circuit decided the case before it was due to go to trial and the professors had questioned its authority to do that. If that was right Justices Samuel A. Alito Jr. and Anthony M. Kennedy commented why did the Supreme Court have any business stepping in" The Illinois Solicitor General got spanked by the justices during his questioning. Then "Levin's lawyer Edward R. Theobald III took to the podium. His appearance began on an unfortunate note as Justice Alito tried unsuccessfully to get him to take a firm position on whether or not Levin was an employee under the ADEA. For reasons that were not clear Theobald contented himself with simply reciting what the Seventh Circuit had said in ruling for his client." It goes on: "Chief Justice Roberts promptly took on Theobald saying that he had gotten what he had sought from the court of appeals and now was trying to insulate that result from any review. The Chief Justice was referring mainly to Theobald's merits brief in which he had put heavy emphasis on whether the ADEA issue was involved at all in the case since Levin he said got no protection under that law. The argument it was clear was getting far out of Theobald's opportunity to control it in his client's favor. Finally Justice Scalia had had enough. He noted that many of Theobald's arguments had not been made in his brief opposing the Court's review. 'We don't like to dismiss a case as improvidently granted' the Justice said impatiently. 'We depend upon counsel' to make arguments in a way that puts them before the Court. 'You should have told us' earlier Scalia said." This pamphlet is the aforementioned brief opposing the Court's review -- and the front wrapper is inscribed and signed large and bold by Levin's attorney: "To -- / My Good Friend / Ed Theobald / 10-8-15." These briefs are produced in small quantities for distrbution to those parties involved and are therefore rather scarce. This unusual item is accompanied by five large glossy Christmas cards each imprinted with Theobald's full name and each signed on inside panel with a holiday greeting. For good measure also included is a copy of Lyle Denniston's 2013 legal analysis of Levin v. Madigan "Argument recap: A bad way to open a Term" which includes a court artist's rendering showing Theobald presenting the case before Ruth Bader Ginsburg. Counsel Press paperback
1935141672ca 1935. paperback. Oversize 9-1/2 X 12-1/4 double-weight gelatin silver photograph inscribed in blue ink fountain pen by Montgomery to Hollywood photographer George Watson. The inscription is undated but most likely dates from the mid to late 1930's. Damage to lower left corner else VG Montgomery 1904-1981 began his acting career in 1929 and has the distinction of having played both Lord Peter Wimsey in 1940 "Haunted Honeymoon" based on BUSMAN'S HONEYMOON and Philp Marlowe in 1947 "Lady in the Lake". He also directed and starred in one of the great film noirs of the forties "Ride the Pink Horse" 1947 based on the Dorothy B. Hughes novel. Watson was a member of the notable Watson family of photographers that has flourished in Los Angeles for nearly a century. He was one of the first staff photographers at the Los Angeles Times and covered notable stories throughout the twenties paperback
193058329New York: Jacobsen Publishing Co. Inc. 1930. 8vo. 335 5 pp. Tan cloth black Art Deco lettering black ruling uniform interior toning as usual w/ d.j. Art Deco fadeaway cover art of woman in print dress on red background artist initial “H†minor edgewear creasing still VG/VG copy. First American edition of this Flapper Era romance novel set against the backdrop of contrived marriages land swindles and more in the new British suburbs. Wilson 1878-1965 wrote over 30 romance novels following World War I through World War II most under the name “Diana Patrick†and is perhaps best remembered as mother of Romilly Cavan Isabel Wilson who published her debut novel Heron at 21 years old. Jacobsen Publishing Co., Inc., hardcover
193039980New York: Sears Publishing Co. Inc. 1930. 8vo. 6 299 1 pp. Beige cloth purple lettrng mnr dustsoilng w/ d.j. mnr chppng hd & ft of spine tape repairs to tears chppng VG-/Fair w/ frmr ownrshp signature on ffep. First edition of this amusing Jazz era story of a beautiful girl who persuades a millionaire to torn over $ 25000 to her without asking for a quid pro quo so she can break into society. Sears Publishing Co., Inc., hardcover
194846590Girard KS: Haldeman-Julius Publications 1948. First Edition. Octavo 21cm.; publisher's green printed staplebound card wrappers; 32pp. Wrapper extremities toned else Ner Fine. Big Blue Book no. B-699. From the introduction: "Middle age is not heralded by an increasing waistline a few gray hairs a double chin a spot of baldness lines in the face or crowsfeet under the eyes." p. 3. The author a former Associate Medical Officer for the U.S. Induction and Recruiting Service goes on to cover such topics as "Men at 40 and the Prostate Myth" "Fallacies About the Menopause" and the age-old question "Are Middle-Aged Women Less Attractive Than Men" The latter seventeen pages reprint letters seeking advice from Cauldwell with headings like "A Failure at 35" and "Unwanted Wife." OCLC locates four separately catalogued copies as of November 2019 at UC Davis the Smithsonian Northwestern and Kansas with an additional copy at the Huntington catalogued as part of a larger collection. Haldeman-Julius Publications unknown
192550606New York: A. Koenigsberg 648 Broadway ca. 1925. 8vo. 12 pp. Photo illustrated throughout colour-tinted centerfold. Colour-illustrated softcovers model wearing a stylish hat printed in red & black stapled as issued sewn through punch hole at head of spine w/ gold silk braid slight shelfwear 1 very small closed tear at fore-edge front cover still VG copy. First edition of this very scarce and beautiful catalogue of hat frames and hat bases for millinery shops during the 1920s. The company could supply for hat designers Zibeline hatters plush hats Lyons Velvet Brims Satins Velours Ribbon bound fur and felt hats as well as millinery supplies and hat boxes. Koenigsberg b. 1889 emigrated from England in 1889 to New York where he worked as a furrier for many years with his father Wolf before setting up his own successful millinery supply shop and 4200 square foot factory which successfully operated until the Great Depression. After his shop closed Koenigsberg moved into selling pin ball machines. No copies located in Worldcat; See: New York State Industrial Bulletin of the Department of Labor 1921 Vol. 1 p. 171. A. Koenigsberg, 648 Broadway, paperback
19195Sherborne UK: Coombe Springs Press 1977. First Edition. In jacketed custom wraps as issued; FINE COPY in fine dust jacket. Transformation of Man Series 6. 147 pages plus Coombe Springs Press list annotated. Octavo. Sherborne, UK: Coombe Springs Press, 1977. First Edition paperback
1970052827Mark-Age 1970. Book. Very Good. Hardcover. First Edition. 144pp. Metallic dust jacket in protective mylar. Gold endpapers with owner name penned inside cover. Mark-Age Hardcover
19295359NHollywood: Vol. 9 No. 11 Friday February 7 1929. An industry magazine not unlike Variety with items such as Warners’ new color process Von Stroheim’s denial of a fight between himself and Gloria Swanson on the production of Queen Kelly and talk of a producer-cameraman battle. Very good in wrappers. Vol. 9, No. 11 unknown
A9781138904866Paperback / softback. New. paperback
2009I-108-241Editions ENI 2009. Paperback. Very Good. Edition 2009. Ammareal gives back up to 15% of this item's net price to charity organizations. Editions ENI paperback
0666371679.Ghardcover. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book. hardcover
0332744337.Ghardcover. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book. hardcover
0483247375.Gpaperback. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book. paperback
0265598443.Ghardcover. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book. hardcover
0366924842.Ghardcover. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book. hardcover
